For the past few years, digital marketing has been dominated by the pursuit of the "FYP" (For You Page)—a dream for brands to go viral and rack up millions of engagements overnight. But now, audiences are growing tired. Viral content that once flooded timelines is now quickly scrolled past or ignored altogether.
You’ve been posting consistently on Instagram, TikTok, Facebook, even LinkedIn. Every day, you create Reels, write blogs, send newsletters—yet engagement is flat, conversions are nonexistent, and your business isn’t growing.
In today's digital era, viral content is one of the best ways to gain attention and increase visibility on social media. Many people dream of creating content that can land on the "For You Page" (FYP) on platforms like TikTok, Instagram, and others.